Understanding the Importance of Business Intelligence Tools (2024)

bi tools

Understanding the Importance of Business Intelligence Tools (1)

With an ever-increasing flow of raw data, comes almost-infinite potential for businesses. If organisations can capture even a fraction of the available data, and then mine it for relevant information, then they may find themselves with an advantage over other, less data-minded competitors. Of course, as more and more businesses commit themselves to big data, many are finding that the sheer volume of available information can be difficult to handle. This is hardly surprising. After all, data mining is a bit like panning for gold—you may have to dig through a lot of dirt before you can find any nuggets. In fact, approximately 75% of organisations lack the skills and technology to really take advantage of their captured data, according to reports by Pricewaterhouse Coopers (PwC) and Iron Mountain.; The solution to this problem lies in using the right tools—specifically, business intelligence tools.

What Are Business Intelligence Tools?

Business intelligence (BI) tools are programs, software, and applications that are designed to help locate, retrieve, analyse, and document data. More simply, business intelligence tools are designed to make the flow of data manageable, allowing organisations large and small, the ability to turn unstructured data into something actionable.

However, there are many different kinds of tools available, and not every solution is going to be a perfect fit for every business.

What Types of Business Analytics Tools Are There?

Although big data as a tool for business may seem like a new development, the truth is the concept itself has been around for several decades. As such, the industry is much more mature and diverse than many realise. That having been said, most BI tools and BI reporting tools fall into one of three categories:

  • Self-service
    These tools make it possible for those without extensive training in business intelligence, data mining, or statistical analysis to work directly with captured data. This allows decision makers faster access to valuable information, as it eliminates the need for specifically-trained, BI-focused IT teams. Self-service BI tools rely on intuitive interface design, as well as limited training.
  • Guided analysis and reporting
    Although this category includes basic, static reports, it has recently expanded to also encompassing more hands-on variations. Dashboards, spreadsheets, and BI search tools are all examples, with the underlying correlation being that the IT department is the one responsible for managing the data.
  • Advanced IT
    These tools help with modeling data and using larger big data stores. Predictive analytics can also be used by these tools to help with identifying which pieces of data are valuable to the overall success of an organisation. Advanced tools are used almost exclusively by specially-trained data scientists, and tend to focus heavily on the assimilation, distillation, and integration of data.

Certain tools may feature some amount of overlap between the categories, making them well-suited to different kinds of data use.

Benefits of BI

Although the specific focus of these different categories may vary, most types of BI tools provide similar benefits when used correctly. These benefits include:

  • A reduction in costs
    Although there are certainly costs associated with the implementation and operation of any BI tool, the reality is that the ROI is generally large enough to make up for those expenses. This is because BI-tool automation helps to reduce or eliminates costs associated with data collection, report generation and programming, and IT training. And this doesn’t take into account the added profit that is likely to come from the correct implementation of said tools, which can offset costs even further.
  • Access to reliable and improved information
    Although there will always be a certain amount of risk involved in business, BI reporting tools help to minimise that risk. By providing real-time, hyper-accurate reports, and by assisting organisations to better understand the information being detailed, BI helps eliminate the need for guesswork.
  • Data access in real-time
    When decision makers are forced to wait for reports to be compiled by IT teams or other departments, then the information being shared runs the risk of becoming out-dated before it can be put to use. Allowing users to access the refined data directly means that information bottlenecks are effectively eliminated, and the availability of data dashboards makes it possible for large amounts of relevant information to be assimilated at a glance.
  • Universal platform-compatibility
    With more and more businesses relying on BYOD policies, it is becoming ever-more common for key decision makers (and others within their organisations) to use mobile devices while working. Cloud-based BI tools feature the added benefit of being accessible across any internet-enabled platform, allowing access to vital information, whenever, and wherever it is needed. In fact,in 2016, the cloud will drive more than 7% of the total BI, analytics, and performance-management market.

Understanding the Importance of Business Intelligence Tools (2)

  • Coordination of data-models
    There are any number of conflicting definitions and understandings within the broader concept of BI. However, by committing to a single business intelligence tool across an entire organisation, a these definitions are synchronized, for a more coordinated and exact effort across every department. Integrated documentation can also help users can also help users understand relevant definitions, KPIs, and other factors.
  • A context-relevant exhibition
    The ability to see information as it relates to the entire organisation, rather than as raw, unrelated numbers, makes it possible for companies to make better-informed decisions.
  • Enhanced insight for better results
    Taken together, many of these individual benefits result in a single, all-encompassing advantage—the confidence that comes from having advanced insight.51% of business-intelligence adoption leaders are characterized as those who instill confidence in their teams. Improved understanding of customer wants and needs, emergent trends, ongoing processes, operational costs, and a myriad of other important factors can give an organisation the self-assurity it needs to be able to find ongoing success.

Understanding the Importance of Business Intelligence Tools (3)

Looking at the Road Ahead

Taking into consideration thatby the year 2020, 1.7 megabytes of new information will be created every second, for every human being on the planet, and that by then our annual digital universe will have grown to44 zettabytes—approximately 10 times its current size. There’s little doubt that the future of business belongs to big data. Therefore it is imperative that businesses implement tools that will help them in any way possible shift through the mounds of data coming their way.

And although there will always be a certain amount of risk when it comes to making business decisions, that risk doesn’t have to be so perilous. Consider all the benefits mentioned earlier as a roadmap to find the right tool for you. By adopting a reliable business-intelligence solution, organisations can enjoy the confidence to move forward in an increasingly data-driven world.

Understanding the Importance of Business Intelligence Tools (2024)

FAQs

Why is business intelligence tools important? ›

The importance of business intelligence tools

Companies use business intelligence tools to improve anything from strategy to execution. By gathering data into a single environment, they're able to extract insights faster and make decisions more efficiently. Specifically, BI tools help companies: Collect and store data.

What is your understanding in business intelligence and how important? ›

Business Intelligence (BI) helps businesses gain a competitive advantage by collecting, integrating, analyzing, and presenting business information in an easy-to-understand format. The key to making the most of BI is data visualization, which helps decision-makers identify trends, patterns, and opportunities quickly.

What is the primary benefit of using business intelligence tool? ›

BI tools help in visualizing the reports generated and maximize revenue outcomes. The primary benefit of business intelligence tools is to provide a solution that is suitable for your business. It customizes and offers a solution that is most suitable to the company and is relevant to your business goals.

What is the most important part of business intelligence? ›

Data: This is the most important factor in business intelligence, as without data there is nothing to analyze or report on. Data can come from a variety of sources, both internal and external to the organization.

Why is business intelligence important in big data? ›

The analysis of big data and business intelligence can potentially provide some very valuable insights into, say, market trends, operational efficiency, or customer behaviour – all of which can help you make decisions faster, smarter, and with significantly less risk-taking.

What are the 4 concepts of business intelligence? ›

Data collecting, analysis, visualization, and decision-making are the four pillars upon which business intelligence (BI) rests.

What is business intelligence in simple words? ›

Business intelligence (BI) is a process driven by technology that analyzes business data in order to provide information that can be actioned so that executives and managers can make better-informed business decisions.

What problem does business intelligence solve? ›

Business Intelligence (BI) platforms can provide solutions for many business development, marketing, and operational issues. BI helps any organization gather, analyze, and leverage a wide variety of data in order to gain a competitive edge and increase its visibility in a crowded market.

What are four benefits of business intelligence? ›

The greatest benefits business intelligence stands to offer your organization are: Greater access to data. Faster analysis for greater efficiency. Empowered decision-making.

What is the role of business intelligence tools in effective decision-making? ›

Business intelligence plays a crucial role in decision-making processes by providing valuable insights for informed choices. By leveraging technologies, strategies, and practices to collect, analyze, and present data, organizations can gain a competitive edge and drive growth.

What are the examples of business intelligence? ›

12 useful business intelligence examples to learn from
  • Sales forecasting. ...
  • Market analysis. ...
  • Customer relationship management. ...
  • Risk management. ...
  • Data visualization. ...
  • Predictive analytics. ...
  • Cost reduction. ...
  • Inventory management.
Jan 17, 2023

What are the six benefits of using business intelligence in an Organisation? ›

Key Benefits of Business Intelligence
  • Increased Efficiency & Productivity.
  • Better Decision-Making.
  • Improved Customer Service.
  • Greater Competitiveness.
  • Enhanced Strategic Planning.
  • Visualize Important Information.
  • Establish Benchmarking.

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