Where did not wearing white after Labor Day come from? Fashion’s famed rule, explained (2024)

Chances are you have heard either in conversation or online that you should notwear white after Labor Day.It’s so widespread some consider it settled law in the world of fashion. Sure, wear those white jeans to the barbeque, but as soon as the September weekend has passed, you better retire them, the dogma instructs.

As Labor Day weekend 2023 approaches, we’re exploring how hard and fast the 'no white after Labor Day' rule actually is, and where it camefrom.

We’ll unpack why wearing white after Labor Day is taboo, and let you in on what the fashion industry is saying now.

Where did the rule of not wearing white after Labor Day come from?

This fashion rule can be traced all the way back to the turn of the century, Marie Claire reports. The unspoken rule, now very much spoken, was created by the old money elite, hoping to elevate themselves above the nouveau riche, or newly wealthy.

Those with enough capital to travel during winter and fall wore white as vacation attire, meant to signal an air of leisure. But those whostayed in city centers generally remained indark clothing for the seasons after summer,Better Homes & Gardens reports.

Another theory casts class separation aside and sticks more to the basics. Once Labor Day became a federal holiday, it started to signal the end of summer in the popular imagination, reminding people toswitch out their light summer linens with darker tones and thicker fabrics.

How serious is this rule?

Not serious at all. Fashion is a form of self-expression and, as such, many rules are arbitrary. You can certainly don a white 'fit' after Labor Day if it strikes your fancy.

It is not a sign of disrespect, as people sometimes fear.

Even Vogue, considered by some a tome of fashion wisdom, advises that white can always be in style, even putting forth a guide to seasonally appropriate pieces in ivory and cream.

How long after Labor Day can you wear white?

The rule states that after Labor Day, white should be retired from your wardrobe. Thenonce Memorial Day rolls around in May, the gates are re-opened.

The interval is, like the rule it stems from, not too serious though, and fashionistas should feel free to cast it aside for their favorite white pieces year-round (as long as they're weather-appropriate).

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Where did not wearing white after Labor Day come from? Fashion’s famed rule, explained (2024)

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Where did not wearing white after Labor Day come from? Fashion’s famed rule, explained? ›

In the early 1900s, those who were well-to-do often favored lightweight, bright clothing—white linen suits and breezy dresses. Wearing white after Labor Day meant you were someone who had the means to have end-of-summer vacations. Wearing your whites beyond Labor Day was just, well… showing off.

Where did the rule "No white After Labor Day" come from? ›

Some historians say brighter clothing was worn by affluent groups who could afford to leave town for a warmer coast when the leaves began to change. Subsequently, it became socially accepted that those who didn't have the money to take fall and winter vacations shouldn't don white after the last summer holiday.

What is the rule about white clothes on Labor Day? ›

What is the rule about no white after Labor Day? An unwritten etiquette rule followed by many for years held that white garments and shoes were only worn in the summer, which officially came to its a close on Labor Day after the national holiday was established in 1894.

What is the white fashion rule? ›

By the 1950s, women's magazines started making this “no white after Labor Day” rule more public. Wearing white only between Memorial Day and Labor Day now signified that a lady was part of the in-the-know fashion club.

What is the significance of white in fashion? ›

In fashion, the color white is often used to evoke a sense of purity, innocence, freshness, or cleanliness.

What did Coco Chanel say about wearing white after Labor Day? ›

“She said, 'Screw this rule. I am going to make a white suit after the Labor Day holiday,' even though it's a U.S. holiday, but she was well aware of the rule.” And that suit is one of Chanel's staple pieces that many fashion designers know and respect.

What does it mean to wear white on New Year's? ›

In many different countries, wearing a certain color on New Year's Eve is an age-old tradition. For example, in Brazil, people wear white to bring peace into the new year. In Italy, red is the color to don for success.

Why do people say you shouldn t wear white after Labor Day? ›

To wear white was a subtle way of showing you weren't doing the landscaping, cooking, or cleaning—or, well, manual labor at all. When fall came, the wealthy packed their whites away. They didn't need to wear them: the temperatures had cooled, the tennis tournaments had finished. But they also couldn't wear them.

Is wearing white after Labor Day a crime? ›

If you're wondering whether you can wear white after Labor Day and not be arrested by the fashion police, it's time we debunk that old-fashioned fashion rule. The fact is: you can wear white all year long!

Why can't you wear white to a wedding? ›

In general, it's not appropriate for guests to wear white to a wedding. "When you're a guest at a wedding, the most important thing to keep in mind is not to upstage or upset the bride," says wedding dress designer Madeline Gardner. "It's safe to stay away from any outfits that are predominantly white, cream or ivory."

What is the 3 colour rule in fashion? ›

Maybe for some of you, this is nothing new or revolutionary, but it was new to me. The premise of the 3-color rule is not combine more than three colors in your outfit at any one time.

What is the golden rule in fashion? ›

Whether you're choosing a suit or a casual hoodie, applying the Golden Ratio by proportioning your outfit into one-third top and two-thirds bottom, or vice versa, can significantly elevate your look.

What is the 3 piece rule in fashion? ›

The third piece rule is simple: add a third item to your ensemble to transform basic outfits into the polished look you want to achieve. Pick from a range of accessories to meet the third piece rule, from a hat to a scarf or jewelry. Why not more than one?

Where did the tradition of wearing white come from? ›

A royal wedding sparked the modern trend in white bridal wear. Queen Victoria chose to forgo the royal tradition of wearing coronation robes when she married Prince Albert on Feb. 10, 1840. Instead, she wore a fashionable white gown that was featured in newspapers and magazines around the world.

What does wearing white mean spiritually? ›

White is associated with truth, purity, cleansing, healing and protection. It is a good general healing color for the removal of pain and suffering. In the aura it signifies a high level of attainment, a higher level soul incarnate to help others.

What is the colour psychology of wearing white? ›

White often symbolizes cleanliness, purity, and safety in Western culture. (For example, American brides typically wear white to represent innocence before starting their marriage.) The color can also represent neutrality or space. In fact, white creates “breathing room” between two or more elements.

Why do people say not to wear white after Labor Day? ›

To wear white was a subtle way of showing you weren't doing the landscaping, cooking, or cleaning—or, well, manual labor at all. When fall came, the wealthy packed their whites away. They didn't need to wear them: the temperatures had cooled, the tennis tournaments had finished. But they also couldn't wear them.

Why no white before Memorial Day? ›

Wearing white was a sign of wealth. Some historians believe that this rule was actually a way for the wealthy to separate themselves from the working class. Not only could they afford vacations—and the expensive clothes to match—but they didn't do work that stained their white clothes.

Why shouldn't you wear white to a wedding? ›

In general, it's not appropriate for guests to wear white to a wedding. "When you're a guest at a wedding, the most important thing to keep in mind is not to upstage or upset the bride," says wedding dress designer Madeline Gardner. "It's safe to stay away from any outfits that are predominantly white, cream or ivory."

Is it okay to wear white jeans after Labor Day? ›

Just because Labor Day has come and gone doesn't mean you must pack away your favorite white jeans or slacks. Contrary to the old-fashioned “rule,” we're here to tell you that white pants can absolutely be rocked during the colder months.

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