A Review and Analysis of Ryanair and Flextronics Operations - PHDessay.com (2024)

FAQs

How would you describe Ryanair's overall strategy? ›

Ryanair Holdings plc uses the focus strategy, particularly the cost focus strategy. Companies using a cost focus strategy aim to provide the cheapest product or service within the industry. As a result, Ryanair offers the cheapest flights in Europe.

Ryanair's strategy was to offer cheap fares in order to capitalize on the market, in order to follow its low cost strategy Ryanair offered fares which were almost 20 percent lower than the cheapest fare of its competitors.

Ryanair makes their money through low-cost ticket sales and charges for extra services, such as baggage fees and extra legroom. Ryanair is a low-cost airline that specializes in budget travel. They offer inexpensive flights to customers and even smaller costs on extra services to desktops, laptops, and mobile devices.

Ryanair Holdings plc is Europe's largest airline group and parent company of Ryanair, Ryanair UK, Buzz, Lauda and Malta Air. Together we're Europe's cleanest, greenest airline group with ambitious sustainability goals for 2030. We connect over 240 destinations in over 40 countries and offer the lowest fares in Europe.

The strategy outlines four core strategic pillars underpinning the airline's ambitious goal of net carbon zero by 2050 – sustainable aviation fuels, technological & operational improvements, carbon offsetting, introduction of better Air Traffic Management.

Our Graduate Programme is underpinned by the Ryanair philosophy that will allow you to gain a high level of experience at a fast pace. You will learn from the best people within aviation, gain an invaluable insight into Europe's leading airline, picking up life skills along the way.

Conclusion. Recent growth for Ryanair has been slow due increased oil prices, staff strikes, routes, and handling costs—situations that affect all airline companies. With the constant increase in oil costs—1.27% from 2018 to 2019—O'Leary has warned of a loss of EUR 400 million in profit.

It uses the focus strategy, particularly the cost focus strategy, meaning that it aims to provide the cheapest product or service within the industry. Ryanair competitors include EasyJet, Aer Lingus Group, Vueling Airlines and Wizz Air. The airline makes profits by charging customers for everything at a high price.

O'Higgins and the annual report stated that the main competitive advantage of Ryanair is low operating costs and its operating costs is lowest among the European scheduled passenger airlines or other budget airlines.

Is Ryanair good to work for? ›

Low pay, strict rules, poor management

Worst airline I've ever trained for. 2.50 an hour for training over six weeks. Long days, and the trainers will get rid of you over the littlest of things. Most people that I've trained with left after a while or didn't make the training because it was super strict.

The Board consists of one Executive and 10 Non-Executive Directors following the appointment of Geoff Doherty in October 2021. It is the practice of Ryanair that a majority of the Board will be Non-Executives, each considered by the Board to be independent, and the Chairman is Non-Executive.

Ryanair has been recognized for its safety

Ryanair has a safety rating of 7 out of 7 from AirlineRatings.com. Ryanair was named one of AirlineRatings.com's Top Ten Safest Low-Cost Airlines for 2022.

You are ONLY paid for your flight hours after training. The Training is a great time.

Ryanair was founded in 1984 as "Danren Enterprises" by Christopher Ryan, Liam Lonergan (owner of Irish travel agent Club Travel), and Irish businessman Tony Ryan, founder of Guinness Peat Aviation. The airline was shortly renamed "Ryanair".

A flight plan includes the route the crew will fly and specifies altitudes and speeds. It also provides calculations for how much fuel the airplane will use and the additional fuel it will need to carry to meet various requirements for safety (see fig. 1).

Within this airport system, the typical role of an airport operator is to provide and maintain all necessary infrastructure as well as essential services. These core activities regularly include passenger search and perimeter security, firefighting, and cleaning and maintenance of passenger areas.

Ryanair Interview Tips

Bring extra copies of your C.V. Make good eye contact throughout the interview. Don't speak too fast as you will sound nervous and don't speak too slow as you will sound boring.

Highlight your skills and qualifications that make you a good fit for the role you're interviewing for. Talk about your motivation for wanting to work for Ryanair Airlines. Explain how you would be an asset to the company. Conclude by saying why you're the best candidate for the job.

Who are Ryanair biggest competitors? ›

Ryanair competitors include easyJet, Wizz Air, Aer Lingus Group and Vueling Airlines. Ryanair ranks 2nd in CEO Score on Comparably vs its competitors.

Our customer is anyone within Europe in the age between 15 and 64, who wants to save money and still be able to travel by air to attractive destinations.

“Insider threats” / “known insiders”, presenting potential internal risks to airlines. Civil unrest impacting aircrew during their layovers away from their home base. Flights operating in the vicinity of airspace with conflict zones. Lone-wolf and terrorism incidents compromising security.

Building a Competitive Advantage

Michael Porter, the famous Harvard Business School professor, identified three strategies for establishing a competitive advantage: Cost Leadership, Differentiation, and Focus (which includes both Cost Focus and Differentiation Focus)[1].

According to Porter's Generic Strategies model, there are three basic strategic options available to organizations for gaining competitive advantage. These are: Cost Leadership, Differentiation and Focus.

The advantages include being able to fly to almost any destination in the world and having a variety of different aircraft for different purposes, and cut down on travel time. The disadvantages include costs of fuel, delays due to weather, and security risks such as terrorism.

STRENGTH: The major strength of Ryanair is in its ability to provide air travel services at low rates; it also provide higher rates of on-time departures and faster turnaround times due to its operations from less congested airports.

From its initial strategy, Ryanair controlled aircraft acquisition costs by purchasing used aircraft of one type. This idea helped Ryanair in those days to cut costs ultimately and maintain its low-cost strategy. In the late nineties, Ryanair experienced a shortage in the supply of used aircraft in the market.

Ryanair has always existed as the Marmite of air travel. You either hate it for its costly baggage fees, stingy legroom, garish interiors and loud-mouthed CEO, or you love it for being cheap, ubiquitous – and almost always on time.

What is Ryanair's unique selling point? ›

Ryanair as a brand has a very well-defined USP (unique selling proposition) - that of offering ultra-low-cost prices for flights across the world.

In 2002, things really became serious for the airline. Their order of 45 Boeing 737s was upped to 125 with 125 more options. A year later the airline acquired Buzz, a brand it hopes to reignite later this year.

Average Ryanair hourly pay ranges from approximately $17.32 per hour for Administrative Assistant to $32.28 per hour for Technician. The average Ryanair salary ranges from approximately $26,000 per year for Assistant Supervisor to $100,000 per year for Flight Attendant.

At Ryanair we can provide the training for you to gain your aircraft licence. Our 2-year JAE programme is a mix of practical and theoretical training for those who have completed all their EASA basic licence modules. Students are assigned a main base and will travel to Stansted or Bergamo as required for training.

Airline Pilot salaries at Ryanair can range from €49,025 - €175,084 per year.

The four types of organizational structures are functional, multi-divisional, flat, and matrix structures.

The three main organizational structures are Hierarchical, Sequential, and Matrix.

In fact, Ryanair was voted the "world's worst short-haul airline" in a survey by Which? of more than 6,500 passengers in December, with complaints including numerous extra fees, uncomfortable seats, no in-flight entertainment options, and poor customer service.

Communications specialist Cirium, which provides key information to air travel, names Irish giant Ryanair Holdings, as the world's fifth biggest carrier in its yearly world airline passenger rankings.

Who owns Ryanair now? ›

Dress pants, skirt, or dress with a non-matching jacket is recommended business professional attire for women. Dress shoes, flats, open-toed (for females) and closed-toed shoes are appropriate.

Shifts can be long, up to 12 hours sometimes (4 sectors at times, 4 flights).

At 21 years old, you can apply to be a flight attendant with any airline. Minimum age requirements typically apply at the time of training completion, so candidates who will reach an airline's minimum age during training can apply for flight attendant roles. There is no upper age limit for flight attendants.

Routes World 2022 attendee Ryanair is Europe's largest airline, the largest low-cost carrier, and one of the world's largest airlines as measured by international passengers carried. Ryanair's largest hub is at London Stansted Airport, with its second largest base at Dublin Airport.

The concept is to make them work hard through long hours and short holidays, get rid of them when they are not useful and put in a fresh team. Ryanair's culture and especially its customer service policy are perceived as embarrassing by the staff, and causes high staff turnover in customer service-related positions.

Irish airline's Ryanair's cheeky ads draw censure, but get everyone talking.

These rare resources and capabilities provide unique and premium value to customers. Ryanair is using focused cost leadership strategy. They are reducing operational costs to formulate the lowest cost per unit as possible and provide low price products and services for a specific customer segment.

It was unambiguously positioned as the lowest cost of the low cost airlines. Its success, however, came at a price. Ryanair was far from loved. Its operational model, which enabled such low cost flying, had as a side effect service that was seen as far below industry norms.

Ryanair says it is 'the greenest and cleanest airline in Europe', but it also has huge growth ambitions. It has a stated aim to become carbon neutral by 2050, and has laid out how in its 'Decarbonisation Strategy – Pathway To Net Zero'.

What is strategy in airline industry? ›

An airline marketing strategy is an overall business plan that aims to reach prospective consumers and turn them into customers of the services as well as keep existing customers engaged.

This partnership will deliver research in SAF, Zero Carbon Aircraft Propulsion Systems and Noise Mapping. Ryanair will continue to invest in new technology, aircraft, as underpinned by its $22bn commitment to purchase 210 Boeing 737-8200 'Gamechanger' aircraft.

The four marketing strategic alternatives categories include diversification, product development, market development, and market penetration. Companies can use these strategies as a blueprint to achieve their goals.

According to Porter's Generic Strategies model, there are three basic strategic options available to organizations for gaining competitive advantage. These are: Cost Leadership, Differentiation and Focus.